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Elevating a Legacy Brand with Modern Design and Scalable Framer Development
Omega Elevators has been one of India’s leading elevator and escalator manufacturers since 1960 — a brand with heritage, trust, and scale. When they approached us, their goal was clear: redefine how a six-decade-old brand presents itself online.
Designing for a brand that serves both corporate clients and homeowners meant every visual choice had to balance innovation with familiarity. I led both the design and Framer development, creating a digital experience that felt fresh, credible, and scalable for their growing catalog of products, clients, and projects.
Client
Pozar Studios
Role
Web Designer & Developer
From
Mar 2025 - May 2025
Key Achievements
Redefined their online presence with a clean, modern website built in Framer.
Designed flexible layouts and scalable CMS architecture for easy content updates, by client's team
Designed with clarity in mind, using visuals and hierarchy to communicate the product’s narrative effectively.
Challenges
Designing for a legacy brand with an audience spanning multiple generations.
Structuring a CMS that could scale as new projects, clients, and categories were added.
Maintaining performance and visual consistency despite heavy content blocks and interactions.
Approach
Began by mapping the brand’s identity evolution — from its classic industrial roots to its modern, tech-driven persona — and reflected that through tone, color, and typography.
Developed a modular Framer setup where pages could be easily duplicated, customized, and linked dynamically to CMS data, ensuring both scalability and design integrity.
Impact
Delivered a modern, scalable web experience that represents Omega’s growth and global ambitions.
The redesigned site became their primary presentation tool for clients and distributors.
Simplified their content workflow — new project pages and case studies can now go live in minutes, not days with the use of framer CMS.
Demo Version at
Omega Elevators
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